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Saints Special Ops Mission in Miami
Posted on 6/29/10 at 4:29 pm
Posted on 6/29/10 at 4:29 pm
New Orleans Saints Coach Sean Payton said his National Football League team had a special operative who helped win the Super Bowl: sports agent Mike Ornstein.
Payton said Ornstein helped arrange logistics such as game tickets and travel for players’ in-laws, minimizing crises. He also dreamed up irritations for the Saints’ opponent, the Indianapolis Colts, including strategically placing the Saints’ fleur-de-lis symbol around the Miami area.
“There is a little bit of a propaganda battle to how we travel -- the hotels we’re staying in, what the wives are getting, the flowers, the cameras, the billboards -- and that’s one thing we felt like we needed to win prior to even playing the game,” Payton said in an interview today. “By the end of the week, the scene was the fleur-de-lis everywhere.”
“The psych-out began with a huge Saints billboard just outside the airport, a solid black background with a giant gold fleur-de-lis. The unwritten message: ‘Miami is Saints Country.’”
Ornstein said there were about 20 billboards, placed along the routes most likely to be traveled by the Colts’ buses after consultation with local police. He was hoping they’d annoy Colts quarterback Peyton Manning, who’d just won a record fourth Most Valuable Player award.
“I brought my billboard guy with me and I said, “I want that sign, that corner, that corner, that corner,” Ornstein said. “As a result, wherever Peyton was, he saw the fleur-de- lis. By Wednesday, he’s starting to get a little sick of us.”
Ornstein said this psychological warfare is a technique he’s perfected en route to helping teams including the Baltimore Ravens win six Super Bowl titles. It includes making sure the Saints players and their families received extravagant gifts such as cell phones and cameras during the week leading up to the game, and had an opportunity to show them to the Colts.
Bathrobes
Saints players even got logoed bathrobes with their names on the back and their numbers on the sleeve.
“Here’s our guys with their camcorders that have ‘New Orleans Saints Super Bowl 44” on them, all filming the Colts guys,” he said in an interview. “Well the Colts had just checked into their hotel and they had a Super Bowl hat and a Super Bowl t-shirt and it just didn’t cut it.”
Orenstein’s final coup came during the game itself, when he convinced an acquaintance with access to the stadium public address system to play a Saints favorite, “Halftime (Stand up and Get Crunk)” by the Ying Yang Twins, when the team took a fourth-quarter lead.
“The Crunk song was two Super Bowl tickets to the guy who does the songs,” Ornstein said
more
Ornstein Approach Into Miami
Payton said Ornstein helped arrange logistics such as game tickets and travel for players’ in-laws, minimizing crises. He also dreamed up irritations for the Saints’ opponent, the Indianapolis Colts, including strategically placing the Saints’ fleur-de-lis symbol around the Miami area.
“There is a little bit of a propaganda battle to how we travel -- the hotels we’re staying in, what the wives are getting, the flowers, the cameras, the billboards -- and that’s one thing we felt like we needed to win prior to even playing the game,” Payton said in an interview today. “By the end of the week, the scene was the fleur-de-lis everywhere.”
“The psych-out began with a huge Saints billboard just outside the airport, a solid black background with a giant gold fleur-de-lis. The unwritten message: ‘Miami is Saints Country.’”
Ornstein said there were about 20 billboards, placed along the routes most likely to be traveled by the Colts’ buses after consultation with local police. He was hoping they’d annoy Colts quarterback Peyton Manning, who’d just won a record fourth Most Valuable Player award.
“I brought my billboard guy with me and I said, “I want that sign, that corner, that corner, that corner,” Ornstein said. “As a result, wherever Peyton was, he saw the fleur-de- lis. By Wednesday, he’s starting to get a little sick of us.”
Ornstein said this psychological warfare is a technique he’s perfected en route to helping teams including the Baltimore Ravens win six Super Bowl titles. It includes making sure the Saints players and their families received extravagant gifts such as cell phones and cameras during the week leading up to the game, and had an opportunity to show them to the Colts.
Bathrobes
Saints players even got logoed bathrobes with their names on the back and their numbers on the sleeve.
“Here’s our guys with their camcorders that have ‘New Orleans Saints Super Bowl 44” on them, all filming the Colts guys,” he said in an interview. “Well the Colts had just checked into their hotel and they had a Super Bowl hat and a Super Bowl t-shirt and it just didn’t cut it.”
Orenstein’s final coup came during the game itself, when he convinced an acquaintance with access to the stadium public address system to play a Saints favorite, “Halftime (Stand up and Get Crunk)” by the Ying Yang Twins, when the team took a fourth-quarter lead.
“The Crunk song was two Super Bowl tickets to the guy who does the songs,” Ornstein said
more
Ornstein Approach Into Miami
This post was edited on 6/29/10 at 4:41 pm
7
Posted on 6/29/10 at 4:52 pm to blueslover
That was a 
move by Payton
move by PaytonPosted on 6/29/10 at 4:58 pm to blueslover
I took 3 different pictures of the billboards that were placed all over Miami. Its was a glorious site to us traveling fans!
Posted on 6/29/10 at 5:11 pm to Mouth
that was brilliant
amazing all the shite that goes on behind the scenes
amazing all the shite that goes on behind the scenes
Posted on 6/29/10 at 5:37 pm to jrowla2
Baltimore Ravens win six Super Bowl titles???
Posted on 6/29/10 at 5:40 pm to Tactical1
quote:
Baltimore Ravens win six Super Bowl titles???
Baltimore was one of 6 title winning teams he has worked with.
Posted on 6/29/10 at 5:41 pm to Tactical1
quote:
Baltimore Ravens win six Super Bowl titles???
reading comprehension fail.
Posted on 6/29/10 at 5:43 pm to jrowla2
Another lesson learned by Payton from being with Parcells when he led the Giants to the Super Bowl.
Payton heard the bitching by Giants players that the Ravens were being treated better. Payton sought out the guy who orchestrated that. Turned out to be Ornstein.
It was fortunate that we had a guy in control who had Super Bowl experience. Now we have a whole team with Super Bowl experience.
Payton heard the bitching by Giants players that the Ravens were being treated better. Payton sought out the guy who orchestrated that. Turned out to be Ornstein.
It was fortunate that we had a guy in control who had Super Bowl experience. Now we have a whole team with Super Bowl experience.
Posted on 6/29/10 at 5:46 pm to blueslover
quote:
“I brought my billboard guy with me
must be nice to have a billboard guy
Posted on 6/29/10 at 5:52 pm to HeadChange
Thats pretty badass
Posted on 6/29/10 at 7:24 pm to rondo
quote:
Orenstein’s final coup came during the game itself, when he convinced an acquaintance with access to the stadium public address system to play a Saints favorite, “Halftime (Stand up and Get Crunk)” by the Ying Yang Twins, when the team took a fourth-quarter lead.
I was at the game.... (yes I am Bragging) and we joked about how freakin awesome that would be to play the song... and suddenly it was on and the Stadium went nuts.... The colts didn't know what happened but the stadium was ROCKIN! It was our first touchdown if I am not mistaken and IT WAS WILD!
Posted on 6/29/10 at 7:38 pm to LAfootballDude
Please tell me this guy is on the Saints permanent payroll.
Posted on 6/29/10 at 7:43 pm to LAfootballDude
I also have to add the PERCEPTION was that MIAMI was 90% for the Saints it was fantastic... Cars were decorated presumably from New Orleans all over that city....Bilboards (now I know why) all over with Saints
I stayed on South Beach and the biggest best bars/restaurants had Huge Saints Banners, "Saints Nation" It was crazy... 70/30 fans on the strip.... The whole experience was incredible before the game even started!
I stayed on South Beach and the biggest best bars/restaurants had Huge Saints Banners, "Saints Nation" It was crazy... 70/30 fans on the strip.... The whole experience was incredible before the game even started!
Posted on 6/29/10 at 7:49 pm to blueslover
That is bad arse! 
Posted on 6/29/10 at 7:53 pm to blueslover
quote:
Payton
quote:
Ornstein
Posted on 6/29/10 at 7:54 pm to GeauxLSU8
It feels like the Saints have the hottest coach in the bussiness now. It seems Sean Payton is always one step ahead of everyone
This post was edited on 6/29/10 at 7:56 pm
Posted on 6/29/10 at 7:59 pm to Dennis4LSU
quote:
It feels like the Saints have the hottest coach in the bussiness now. It seems Sean Payton is always one step ahead of everyone
It's because we do and he is.
Posted on 6/29/10 at 8:03 pm to blueslover
It's so nice to know the Saints organization is finally in good hands. How long will it be before some other team comes along and throws big money at Payton to get him from the Saints? That day is coming.
Posted on 6/29/10 at 8:10 pm to GeauxBayouBengals
<fingers in ears> <eyes closed> lala lalala lalala aaaaalalllaa
Posted on 6/29/10 at 8:12 pm to kclsufan
This was at the Clevelander Hotel on South Beach.
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