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re: Has craft beer reached a point where there is too much out there?
Posted on 2/12/15 at 4:25 pm to rutiger
Posted on 2/12/15 at 4:25 pm to rutiger
quote:
Nope, thats nationally. Jax is 100% right, craft out sells bud as a whole. Eta: LINK
Ah, y'all are talking about Budweiser specifically. I misunderstood JAX originally, so thanks for the heads up.
I used to work for Budweiser and I was shocked to see how little Budweiser sold compared to BL and Ultra. I didn't realize craft had caught it.
Posted on 2/12/15 at 5:04 pm to Pierre
seems like Craft beer really competes with macros. Their market share increases, while macros decrease, which is why you see the macros doing imitations or buying up crafts.
So, never too much variety.
So, never too much variety.
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