Domain: tiger-web1.srvr.media3.us Ouch, they said that no one would watch the Pop Tart Bowl without the Irish. | More Sports
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Ouch, they said that no one would watch the Pop Tart Bowl without the Irish.

Posted on 1/3/26 at 8:11 am
Posted by WildcatMike
Lexington, KY
Member since Dec 2005
44022 posts
Posted on 1/3/26 at 8:11 am
Posted by WildcatMike
Lexington, KY
Member since Dec 2005
44022 posts
Posted on 1/3/26 at 8:15 am to
Posted by WildcatMike
Lexington, KY
Member since Dec 2005
44022 posts
Posted on 1/3/26 at 8:17 am to
Posted by Cosmo
glassman's guest house
Member since Oct 2003
129992 posts
Posted on 1/3/26 at 8:19 am to
Whoever has handled marketing for the PopTarts bowl is the GOAT

Don Draper approves
Posted by Horsemeat
2025 Contributor Of The Year
Member since Dec 2014
15352 posts
Posted on 1/3/26 at 8:21 am to
quote:

Whoever has handled marketing for the PopTarts bowl is the GOAT
Its all about marketing - making the bowl games fun is a way to get eyeballs on the product. Nobody is going to give a shite about the "Internet Tax Software" Bowl otherwise. Products that are used by nearly everybody and clever marketing = ratings.

Frosted Raspberry PopTart FTW
Posted by LSUlefty
Youngsville, LA
Member since Dec 2007
28454 posts
Posted on 1/3/26 at 8:30 am to
I really enjoyed the Sun Bowl this year. Great setting.
Posted by TheGeauxt9
South Louisiana
Member since May 2021
505 posts
Posted on 1/3/26 at 8:33 am to


Posted by castorinho
13623 posts
Member since Nov 2010
87070 posts
Posted on 1/3/26 at 8:37 am to
quote:




Posted by Pedro
Geaux Hawks
Member since Jul 2008
38651 posts
Posted on 1/3/26 at 9:13 am to
Posted by ronricks
Member since Mar 2021
11292 posts
Posted on 1/3/26 at 9:28 am to
Notre Dame is becoming irrelevant. People who can’t see this are just in denial. They haven’t won anything since 1988 and their business model as an Independent is outdated which is why there are only a few Independents left.
Posted by Raoul Stimulato
Hale Bopp Comet
Member since Sep 2022
2142 posts
Posted on 1/3/26 at 10:55 am to
quote:

Notre Dame is becoming irrelevant


They played in the national championship game 50 weeks ago.

Now if Freeman leaves, I agree they’re high risk.
Posted by nerd guy
Grapevine
Member since Dec 2008
13734 posts
Posted on 1/3/26 at 11:07 am to
I forgot they opted out of the bowl game this year. No one actually gives a shite about that program.
Posted by Keys Open Doors
In hiding with Tupac & XXXTentacion
Member since Dec 2008
32806 posts
Posted on 1/3/26 at 11:09 am to
I think Pop Tarts has the best marketing team but Frosted Flakes and Cheez It are good as well. Duke’s Mayo, too.
Posted by SPEEDY
2005 Tiger Smack Poster of the Year
Member since Dec 2003
87643 posts
Posted on 1/3/26 at 11:15 am to
Didn’t the Notre Dame tards claim that this bowl and ESPN would lose $50m without them playing?
Posted by Keys Open Doors
In hiding with Tupac & XXXTentacion
Member since Dec 2008
32806 posts
Posted on 1/3/26 at 11:23 am to
Haha, really? That is such a dumb claim.

Pop Tart, Sun, Holiday, and Cheez It have some of the best tie-ins, so if a team opts out, they’ll just a select a team from a slightly smaller bowl, that fits their connected conferences.

The Pop Tart bowl was always going to have two good teams.
Posted by Chucktown_Badger
The banks of the Ashley River
Member since May 2013
36159 posts
Posted on 1/3/26 at 11:24 am to
quote:

Duke’s Mayo, too.


The height of Graham Mertz Mania was his Duke's Mayo Bowl victory where he then broke the trophy and they taped a bottle of mayo in its place.



Posted by kywildcatfanone
Wildcat Country!
Member since Oct 2012
137370 posts
Posted on 1/3/26 at 11:44 am to
Note Dame is a relic of days gone by. No one cares anymore
Posted by ronricks
Member since Mar 2021
11292 posts
Posted on 1/3/26 at 12:02 pm to
quote:

They played in the national championship game 50 weeks ago.


Game was over at halftime and they were losing 31-7 in third quarter. Just like 2012 and just like almost every single BCS/4 team/12 team playoff they have been in. ND’s record in those games since 2000 is like 2-12 most of which were blowouts that were over at halftime. ND is still trying to run a 1977 business model in 2026. It doesn’t work or matter anymore. Every team is on tv now. Everyone can offer the same things (and more) than ND can. It’s not 1966 or 1977 anymore. The nostalgia is gone. All the advantages ND had in the 60’s 70’s and 80’s are gone. Long gone.
Posted by holdmuh keystonelite
Member since Oct 2020
4098 posts
Posted on 1/3/26 at 12:06 pm to
Great marketing. My kids wanted me to turn it on because they kept hearing about the huge pop tart.
Posted by Bestbank Tiger
Premium Member
Member since Jan 2005
80015 posts
Posted on 1/3/26 at 12:56 pm to
quote:

Whoever has handled marketing for the PopTarts bowl is the GOAT

Don Draper approves


Definitely.

You have to make the bowls fun and they do a fantastic job with it.
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