Domain: tiger-web1.srvr.media3.us Your thoughts on the status of sriracha ... | Page 2 | Food and Drink
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re: Your thoughts on the status of sriracha ...

Posted on 10/25/15 at 9:21 pm to
Posted by SW2SCLA
We all float down here
Member since Feb 2009
23044 posts
Posted on 10/25/15 at 9:21 pm to
The chili garlic sauce is my go to stir fry seasoning
Posted by Tiger Ree
Houston
Member since Jun 2004
24563 posts
Posted on 10/25/15 at 9:29 pm to
quote:

PS - Any idea when it started becoming more popular?


Not quite sure. Wal Mart started selling it in Houston in 2003 and I was well aware of it before then. The Vietnamese restaurants we went to always had it. This is when I started taking it to Louisiana for friends and family who couldn't get it there. We just called it "Rooster sauce".

This is from the 2nd page of the Bloomberg link posted above.
quote:

Wal-Mart Stores (WMT) started selling it in Los Angeles and Houston in 2003, eventually distributing it to 3,000 more stores around the country. Chain restaurants such as P.F. Chang’s and Gordon Biersch began introducing sriracha-flavored dishes and dipping sauces. Bon Appétit named sriracha Ingredient of the Year in 2010. And in 2011, the sauce got its first mainstream kitchen bible: The Sriracha Cookbook, by Randy Clemens. “When I would tell someone I was working on a sriracha cookbook, they’d look confused,” says Clemens, whose second sriracha-themed book, aimed at vegetarians, comes out in July. “But the minute I said ‘rooster sauce’ there was instant recognition.”


Posted by unclebuck504
N.O./B.R./ATL
Member since Feb 2010
1716 posts
Posted on 10/25/15 at 10:31 pm to
I got turned on to it in 2000. I was at the bar at Mikimoto on Carrollton, and one of the things we had was a crawfish roll. I asked the sushi chef what they used to give it that lovely, balanced sweet spiciness.

He showed me the bottle, and I wrote down the name of it on a sushi order form with one of those little pencils. Went looking for it the next day, and found it.

I've consistently had a bottle in my kitchen ever since. Tried other brands, some good some not ... but the Rooster is king.
Posted by TigerDeBaiter
Member since Dec 2010
10714 posts
Posted on 10/25/15 at 10:38 pm to
Solid condiment good on some things but definitely overused IMO.

I had a Sriracha beer the other day from Rogue. It was interesting.
Posted by BobABooey
Parts Unknown
Member since Oct 2004
16046 posts
Posted on 10/26/15 at 6:27 am to
quote:

Wal Mart started selling it in Houston in 2003


I remember using "Rooster Sauce" for lunches at a Panda Express in a food court in Houston in 1999.

Don't judge.
Posted by SW2SCLA
We all float down here
Member since Feb 2009
23044 posts
Posted on 10/26/15 at 6:53 am to
quote:

I had a Sriracha beer the other day from Rogue. It was interesting.



I would rather try an interesting application like that than every chain's sriracha whatever. Often it's just sriracha mixed with mayo or ketchup.
Posted by Tigertown in ATL
Georgia foothills
Member since Sep 2009
30293 posts
Posted on 10/26/15 at 7:33 am to
I used to like it, but now the bro culture is all over it, so I'm out.
Posted by musick
the internet
Member since Dec 2008
26131 posts
Posted on 10/26/15 at 7:45 am to
I'll go with 3. I am a huge hot sauce fan and also ketchup fan. I discovered the Huy Fong Sriracha last year at the hospital I worked at in TX. Once I tried it, then one day mixed it with Mayo for a chicken tender sauce, it became a staple in my pantry.

JUST their version though. It's a solid condiment for people who like very spicy things (My sister has my same taste in foods and she discovered it before me and feels the same way)

The reason it's in mainstream restaurants (Wendy's has a "creamy sriracha" dipping sauce now) is because of the popularity and that part is a fad. It will fade out of mainstream and become just a condiment eventually, but it will always be a solid one.

There are some things that crystal/tobasco/LA hot sauce doesn't work well with and sriracha is a good substitute for those. Also things i like traditional hot sauce on like pizza tend to be way better with sriracha.
Posted by saderade
America's City
Member since Jul 2005
26340 posts
Posted on 10/26/15 at 8:02 am to
There is an interesting Sriracha documentary on either Netflix or Amazon Prime. It talks about how the creator didn't want to do have exclusive rights to the name and how the whole company was started.
Posted by Panny Crickets
Fort Worth, TX
Member since Sep 2008
5596 posts
Posted on 10/26/15 at 8:08 am to
quote:

catsup.


Hey, it's grandpa Tom.
Posted by LNCHBOX
70448
Member since Jun 2009
88814 posts
Posted on 10/26/15 at 8:18 am to
quote:

I used to like it, but now the bro culture is all over it, so I'm out.
Subtle. Well done.
Posted by Tigertown in ATL
Georgia foothills
Member since Sep 2009
30293 posts
Posted on 10/26/15 at 8:19 am to
Posted by MorbidTheClown
Baton Rouge
Member since Jan 2015
75120 posts
Posted on 10/26/15 at 8:37 am to
i put that s**t on everything
Posted by BluegrassBelle
RIP Hefty Lefty - 1981-2019
Member since Nov 2010
107128 posts
Posted on 10/26/15 at 9:23 am to
4. Solid condiment that is moving in on pumpkin spice status when it comes to oversaturation.
Posted by Napoleon
Kenna
Member since Dec 2007
73874 posts
Posted on 10/26/15 at 9:29 am to
I saw two commercials for Sriracha dishes yesterday on TV. One at Burger King the other at Papa John's. I thought of this thread. It's been out for years and years, but seems to really have taken off in the last 3-5.
Posted by etm512
Mandeville, LA
Member since Aug 2005
21018 posts
Posted on 10/26/15 at 10:35 am to
I like it but I don't see how anyone can drown what they're eating in it. To me it's way too powerful for that and what you're eating ends up tasting like sriracha and nothing else. To each his own though

My favorite application recently has been to add a bit to my eggs while I beat them before making an omelet
Posted by SUB
Silver Tier TD Premium
Member since Jan 2009
25131 posts
Posted on 10/26/15 at 10:36 am to
It's been a staple in my house for 5 years or so. I don't think it's a fad.
Posted by Artie Rome
Hwy 1
Member since Jul 2014
8757 posts
Posted on 10/26/15 at 10:47 am to
quote:

It's been a staple in my house for 5 years


Johnny-come-lately over here.
Posted by Tiger inTampa
Tampa, FL
Member since Sep 2009
2171 posts
Posted on 10/26/15 at 2:04 pm to
Never heard of it until I saw it on an episode of Top Chef about 5 years ago. Didn't try it until about 2 years ago so I guess right when the stuff was going huge mainstream. Now its a staple. Don't care how many people hate it because its "TOO" popular.....Just like Nickleback its staying in my rotation
Posted by FootballNostradamus
Member since Nov 2009
20509 posts
Posted on 10/26/15 at 3:30 pm to
quote:

You need to remember that it began as a sauce a Vietnam refugee who made it in his kitchen for friends and neighbors. They started requesting it at local restaurants and it has now become what is probably the most well known sauce besides Tabasco. I used to bring it to Louisiana for friends before they started selling it there.



Amazon has a really interesting documentary on Sriracha for any who are interested. Like mentioned on here, the owner has never once marketed his product, it's all by gorilla marketing and consumer-produced videos/apparel.
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