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re: Sales pro’s... any books you can recommend?

Posted on 6/23/21 at 6:34 am to
Posted by tadman
Member since Jun 2020
5343 posts
Posted on 6/23/21 at 6:34 am to
I am a natural salesman so I thought this book would be BS for people that don't know sales, and I was wrong. It was very useful.

Posted by HTOWNTIGER1
**Platinum Member **Katy,Texas
Member since Dec 2004
7218 posts
Posted on 6/23/21 at 6:34 am to
Never Split the Difference by Chris Voss. It's more of a psychological approach to selling, he was a former hostage negotiator.
Posted by kciDAtaE
Member since Apr 2017
17527 posts
Posted on 6/23/21 at 6:42 am to
Dale Carnegie
Posted by NPComb
Member since Jan 2019
28412 posts
Posted on 6/23/21 at 6:44 am to
You don’t need a book. You need bullet points. People are busy so don’t waste their time.
Posted by FatMan
Louisiana
Member since Oct 2016
2067 posts
Posted on 6/23/21 at 7:06 am to
Dale Carnegie:
How to win friends and influence people

The original common sense approach...
Posted by shutterspeed
MS Gulf Coast
Member since May 2007
71652 posts
Posted on 6/23/21 at 7:32 am to
Posted by LSUJay13
South Louisiana
Member since May 2008
543 posts
Posted on 6/23/21 at 7:32 am to
"The Ultimate Sales Machine" by Chet Holmes - I bought the audio book and would listen while I was on the road. He gives great points generating sales and never giving up.

One that hit home for me "I could sit outside a business and get turned down in my head before ever stepping foot inside" not a direct quote, but once you've been turned down, you can make many excuses inside your head as to why someone will not buy from you.

#1 thing for a sales person is to bring value to your customers - know your product and listen to your customer's questions and concerns - get back to them if they have a question. If you are not reliable enough to get back to them, they will do business with someone that is.
Posted by Dragula
Laguna Seca
Member since Jun 2020
6679 posts
Posted on 6/23/21 at 7:33 am to
quote:

Any help is appreciated!


Cocaine
Posted by HuskyPanda
Philly
Member since Feb 2018
2344 posts
Posted on 6/23/21 at 7:35 am to
quote:

The Greatest Salesman In The World by Og Mandino


After reading that book it actually changed the way I treated people thus increasing my sales. I second this.
Posted by BestBanker
Member since Nov 2011
19292 posts
Posted on 6/23/21 at 7:36 am to
Dale Carnegie How to Win Friends and Influence People.

And

Opportunity Cost in Finance and Accounting by Robert Bloom & Hans Heymann
Posted by Mike da Tigah
Bravo Romeo Lima Alpha
Member since Feb 2005
61563 posts
Posted on 6/23/21 at 7:37 am to

\

Best book and class you could ever take to affect your business and personal life if you put it into practice. TIMELESS!!!
Posted by johnnyrocket
Ghetto once known as Baton Rouge
Member since Apr 2013
9790 posts
Posted on 6/23/21 at 7:43 am to
I agree sales is simple.

Listen to a potential customer.
Even if someone gives you five minutes it is for a reason.
No, matter if it is retail sales, car sales, or a type of service someone gives me time I will try to help them if I can. I have recommended my competition at times. It has paid off as that person has come back to me at a later date and some have given me referrals.

If you have a solution either suggest it right then after listening to the customer.

If it takes more time ask if you can do some research to put together some options for a solution and come back later.

If there is no solution thank the person for their valuable time, if things change can we visit at that time, and keep it positive.

Move on.

Unfortunately, not every product or service can solve everyone’s wants or need today. Usually, it fills a want as people need a lot of stuff. They only buy when they want the solution.
This post was edited on 6/23/21 at 7:48 am
Posted by stuckintexas
Austin & DFW
Member since Sep 2009
3078 posts
Posted on 6/23/21 at 7:57 am to
I have mandatory reading for my employees. Extreme Ownership and Dichotomy of Leadership. We regularly discuss the principles as they go through the chapters. If someone isn't willing to apply them, they're let go.

Another good one is Leaders Eat Last by Simon Sinek. It's about how the principle of investing money in employees and clients is better longterm than the bottom line in a sale, quarter, or fiscal year has a pretty big impact on staying power. Growing and adapting to changes are equally as important.
Posted by NoBoDawg
Member since Feb 2014
2131 posts
Posted on 6/23/21 at 8:00 am to
My company has been using Challenger Selling
Posted by The Third Leg
Idiot Out Wandering Around
Member since May 2014
12332 posts
Posted on 6/23/21 at 8:06 am to
Sales books are for people lacking in motivation. Sales is simply walking that fine line between being helpful and annoying. The more often you’re helpful, the more at bats you’re going to get, the more money you’re going to make.

Don’t frick your customers or they’ll frick you worse. Assume everyone is smarter than you.
Posted by johnnyrocket
Ghetto once known as Baton Rouge
Member since Apr 2013
9790 posts
Posted on 6/23/21 at 8:10 am to
Yes, I agree.
I went from 1 hardware store to 8.
Sold 4 and kept 4 focused on landscaping and outdoor power until this year when I retired.

If you don’t invest in employees to keep them, then it is hard to grow a solid business.
Some people build on sand by not investing in employees and just wanting sales. This leads to loss of customers due to lack of skilled employees.

You do have encourage on company time employees to use what they learned in training programs. Mechanics, accounting, inside sales, horticulturists, and outside sales all need to keep up to date on training.

Yes, you do have to stay up to date on new products or services along with advertising to keep growing.
Posted by roguetiger15
Member since Jan 2013
17488 posts
Posted on 6/23/21 at 8:14 am to
Pinpoint a problem or a need. Offer a solution. Make a sale.


Don’t need to complicate shite.
Posted by ItzMe1972
Member since Dec 2013
12422 posts
Posted on 6/23/21 at 8:35 am to
Psychology of Selling- Brian Tracy
Posted by cgallent
Franklin, TN
Member since Jan 2011
111 posts
Posted on 6/23/21 at 8:41 am to
Remember this...you have two ears and one mouth for a reason. Especially in sales, use the proportionately.

And. read "Hyper Sales Growth" by Jack Daly.
Posted by Dissident Aggressor
Member since Aug 2011
5530 posts
Posted on 6/23/21 at 9:39 am to
Go get: “what to say when you talk to yourself”
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